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Read What I Write

Freelance Fashion, Beauty & Lifestyle writer

Photo credit: Pascale Thérien

Any good fashion writer can tell you what’s IN fashion. Armed with a M.A in Fashion Studies, I can tell you what IS fashion. Furthermore, backed with a B.A in Journalism and over five years of various editorial experience, I can package the answer to that question and many others in an engaging format tailored for a wide range of audiences.

With over five years of journalism experience, what I know best is how to tell a story and I have a passion for sharing the stories of those that make up the fashion industry. Discovering and sharing the stories of the likes of Joseph Ribkoff, Tanya Taylor and Travis Taddeo to name a few, for media such as the Montreal Gazette, Cult Mtl, YP.ca, Askmen.com and more is what continues to inspire me to share stories and to further my understanding of the fashion industry.

Most recently, as Editor and Social Media coordinator for Picoum.com, an e-commerce and lifestyle website by primetime TV and radio host Isabelle Racicot, I have gained knowledge leading digital strategies and creating branded content that respects best in class journalism standards. Furthermore, I am currently the Canadian correspondent for fashionnetwork.com, a B2B website for the fashion industry where I provide daily coverage of Canada's fashion scene. In this role, I have gained in-depth knowledge of Canadian brands and have strengthened my business reporting skills, reporting on everything from financial results, retail expansion plans, exclusive campaign launches, and more.

Though writing is the foundation of my artistry, I also have a love for style and a keen eye for creating online pages that have a unique design that resonate with readers.

Prior to moving to Toronto to pursue my M.A at Ryerson University, I worked at Pfizer Canada during my undergrad in their communications department where I helped manage their social media platforms and intranet, as well as create editorial and video content for various communications.

I am always on the look out for the next big story and open to new opportunities in fashion journalism. To get in touch visit my contact me page.